Saturday, 2 January 2016

Put your nice side on social media

Ah! Facebook. Twitter. Social media in general. How did brands manage before? It used to be TV, newspaper ads and mailing lists. Now brands can talk directly to their customers and people that are interested what you do. And when we say brand, we mean business, charity, organisation, local knitting group or whatever other mix you can think of that is "official". It's very important to keep your brand's social media in perfect working order. So why do so brands put absolute idiots in charge of the tweeting?

Recently it came to our attention that certain brands were being total morons on social media. We won't name names, if those tweets were anything to go by we could run the risk of being sued. Long story short, people were tweeting their honest opinion about something, and the brand got all snotty and deleted their post. And when other people asked about what had happened, they threw their toys out of the pram and started an argument. All over an opinion.

Now, let us start by saying that opinions are like bumholes, everyone has one. People have different opinions. It's a fact of life. Not everyone is going to agree with you and your opinion. But there is not need to be a complete whaz about it. And every time someone has a different opinion from yours, that does not mean that they are attacking you.

If you are on the internet, and if you are reading this, we think it is safe to assume that you are, please don't be an idiot online. We don't care if you are just one person or a massive company. Please, behave like a grownup. Or at the very least a human being. We don't like seeing crazed animals attacking other people on social media, so don't do it. And if you are a big brand, you need to sack whoever is in charge of your twitter feed if they are posting defensive tweets about someone's opinion.

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